Technology + Revenue
Operations Partners
Partnering with Publishers to manage and grow programmatic advertising revenue.
Headquartered in New York City, Longitude manages all aspects of a Publisher’s programmatic advertising needs. From Prebid header bidding wrapper consulting and implementation to fully managed support of your advertising inventory and programmatic revenue strategy.
Longitude is a team of publishers and technology executives with 15+ years of experience. The majority of our revenue is generated through programmatic, open-market advertising on the web and in-app. We maintain strong relationships with all of the major SSPs and Demand Partners.
Longitude is an industry-leader and innovator in developing strategies and technology executions that drive revenue growth for our clients.
Contact Us
team@longitudeads.com
Areas of Service
Prebid Header Bidding Wrapper
As publishers ourselves, we were early pioneers in Header Bidding nearly a decade ago. Our custom implementation of header bidding, based on the industry-standard, open-source Prebid wrapper, will drive increased advertising demand and revenue.
Demand Relationships
We have relationships with all of the major SSPs and Demand Partners across Display, Video and In-App. We are experts in yield management strategies that drive increased performance from these partners.
Reporting
Daily, automated revenue and impression reporting, faceted by demand partners, ad units, device platforms, and more. Our Real-time reporting dashboards provide health and confidence checks that markets are still transacting.
Private Sales
With over ten years of experience as publishers in the education space, our sales team is uniquely qualified to represent child-directed inventory to buyers in a COPPA-compliant manner.
Custom Software Development
We bring full-stack development experience and capabilities to any project or customization need you may have. Not only can we handle any advertising related customizations for your website, we can help build, launch and maintain all aspects of your web-based software needs.
Why Work With Us?
We are a small, agile team that focuses on providing a boutique experience to a limited number of clients. We provide deep, personalized attention and execution. We have 15+ years of hands-on experience as publishers. Our deep understanding extends to all aspects that drive product success: user experience, technical implementation, and revenue strategy. We aim to develop long-term relationships with our clients and strive to meet their needs. Our goal is to be considered part of your team, not just a vendor. Our principals have driven CPM and RPM growth across owned and managed properties through custom and Prebid-based implementations.
Get in Touch
We’d love to hear from you and explore ways we can help you succeed.